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Join us as we bring to life our analysis by sharing proprietary consumer research (we developed in collaboration with Suzy) together with case-studies from best-in-class DTC companies that include Nike, Target and Away.

January 16, 2019 | New York City
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Subscription services and recurring shipments are an increasingly popular means for brands to target the male demographic and create loyal customers
October 11, 2018

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Nikon’s new ‘I AM Generation Image‘ integrated campaign, created by McCann NY, celebrates a world that communicates visually. It aims to reinforce confidence in entry-level and enthusiast DSLR markets and inspire people to create images that show off their passions. The concept was born from a desire to understand people’s relationships with their images. An […]

December 8, 2014
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Viacom executive Kodi Foster says that predictive models don’t work if the data they use is meaningless

September 26, 2018
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