Olympic Games

Syndicated What Does Olympic Success Mean For Female Journalists?

The Rio Olympics have seen sportswomen in the spotlight but female sports journalists still find it hard to break through

Design An Up-Close Look at the Rio 2016 Olympic Torch Design

Created by Brazilian design firm Chelles & Hayashi, the torch expands heavenward once it receives the flame

Advertising The London Olympics Were The Most Watched TV Event Ever [Headlines]

The Summer Games have set a new record in the States for the most watched program, with over 219.4 million viewers.

Gaming & Play How Brands Could Have Approached Sponsoring The Olympics

PSFK chats with Kim Myhre, CEO of Project: WorldWide EMEA, for his take on how a business can still be relevant, and popular without being invasive.

Design Photographer Gives Lost Tourists Directions To Olympics Venues In Exchange For A Picture

The "You Are Here" project focuses its lens on London 2012 tourists, turning eyes away from the glamour of Olympians and onto the people who watch them.

Technology Cadbury Measures Olympic Stats In Chocolate Products

The"Choculator" creatively leverages the spirit of the Games to engage consumers to interact with the brand.

Advertising Tiny Radio-Controlled MINIs Retrive Olympic Javelins From Field

One quarter sized MINI Coopers are helping out at the London Games in a creative marketing move by BMW.

Gaming & Play One Week Into The Olympics, NBC Delivers 75M Video Streams [Headlines]

The news network has recorded an extreme rise in viewership compared to past Olympic games.

Technology Netflix Usage Drops 25% Due To Olympic Fever [Headlines]

The movie streaming site reported a 25% decrease in viewings this past Sunday as the London 2012 Games steal viewers' attention.

Gaming & Play Are The London Olympics An Economic Failure? [Headlines]

Despite hosting the summer games, the city of London is curiously empty of visitors, prompting one economist to claim that the Olympic Games were an economic failure.

Innovation Come Enjoy The London Olympics At PSFK.com

Join us as we trend the best of best in advertising, fashion, design and tech in the 2012 Olympic Games.

Advertising NBC To Break Even On Olympics [Headlines]

The major news network expects to suffer no losses, but no gains on its coverage of the London 2012 Games.

Gaming & Play 8-Bit Montage Of The Sports At The Olympic Games [Video]

Animation production studio Flikli has created a retro 8-bit video of all the sports at London 2012.

Technology Yet Another Athlete Banned For A Racist Tweet [Headlines]

A second Olympian to be banned from competing for tweeting racist comment.