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Advertising Purina Street Campaign Tests Dogs' Urine To Assess Health

The pet brand's 'Street Vet' campaign involves a one-of-a-kind billboard that runs tests on dogs' urine to promptly assess their health

Brand Activation & Immersion DTC Mobile Carrier Implements IRL Campaigns To Convey Consumer Experience

Unconventional out-of-home ad tactics set Visible apart from mass mobile carriers, using IRL activations to convey its consumer experience rather than talk up its services

Entertainment Snapchatters Can Unlock AR Hollywood Billboard Experience With Their Phone

As augmented reality continues to infiltrate the world of advertising, Snapchat is taking over a Sunset Strip billboard to promote its Bringing Up Bhabie series with an interactive campaign that lets viewers sing along and share from their phone