packaging design

Food & Beverage Bourbon Brand Brings Tattoo Art To Life With AR-Enabled Bottles

To promote its Tattoo Edition bottle, Bulleit Bourbon launched a limited-edition collection of tattoo-inspired bottles incorporating augmented reality capabilities, letting customers scan a QR code to experience the designs in 3D

Design CVS Is Looking To Redesign The Pill Bottle

This system will make it easier for patients to follow instructions

Advertising Milk Packaging Uses Clothing Sizes To Show Fat Content

The branding company The Public Group modified the packaging of milk cartons to show how much fat they contain with S, M and L

Advertising Discarded Coca-Cola Labels Used As Sustainable Packaging

Fitzroy Rum created a new packaging that recycles plastic wrappers to create a one of a kind bottle topper

Design Chamomile Tea Packaging Changes To Show The Calming Effects Of The Herbal Drink

BOH's tea bags turns stressful symbols into their calmer counterparts when steeped in hot water.

Advertising Packaging Shows Exactly Where On The Animal Your Meat Comes From

New packaging for Barcelona meat shop Corella leaves no confusion about what you are eating.

Innovation Design Tool Overlays Imagery Onto Surfaces In Real-Time

Illustrator plugin that gets rid of the tedious process of creating physical prototypes and mockups.

Luxury Zaha Hadid And Karim Rashid Design Luxury Alcohol Bottles

Internationally renowned designers lend their talents to creating one-of-a-kind containers for wine and vodka.

Home Color-Changing Lid Alerts Drinkers To Scalding Beverages

The Smart Lid is a disposable packaging design that provides a visual cue to a hot drink by turning red if the contents are likely to burn.

Advertising Glasses Case Features Customer's Faces On The Brand Packaging

The eyewear brand grafik:plastic featured photos of wearers on the paper slips inside cases to show how glasses can change a person’s face.

Design Big Mac Packaging Eliminates The Takeout Bag [Pics]

Industrial design student Rob Bye thought up a new type of concept McDonald’s box which attaches a paper cup holder to the outside.

Advertising Tea Box Designs Composed From The Leaves Inside [Pics]

TripTea hired Andrew Gorkovenko to create packaging illustrating exotic landscapes using loose leaves.

Advertising Coca-Cola Can Smiles Back At Drinkers [Video]

As part of the brand's Open Happiness campaign, McCann modified the drink opening to make it look jovial.

Design Diving Watch Comes Packaged In A Bag Of Water

To highlight its moisture resistant design, the Festina Profundo watch is sold in clear bags filled with liquid.