partnership

Analysis How Retailers Like Kohls Refresh Their Store With Partnered Shop-In-Shop Merchandising

From PSFK's Store Experience Design Debrief, here's how six companies partnered to enable exciting new products & experiences to drive foot traffic through shop-in-shop, gallery-style store design

Automotive PSFK Tracker Shows How Purposeful Brands Won 2018 And Will Play 2019

Consumer sentiment analysis shows purpose-driven brands creating positive impact are seen as most innovative, by using their platforms to harness the power of global perspective through their local strategies

Delivery & Logistics Kroger Expands Household Delivery To More Shoppers With Instacart Partnership

The grocer is teaming up with the personal shopper service to expand same-day delivery nationwide, reaching 75 markets in a bid to offer more options to a wider consumer base

Health Ford's Medical Transportation Service Ensures Patients Arrive To Appointments On Time

The automotive company partnered with the Detroit Medical Center to offer a swift and reliable transportation service to help patients receive the care the need promptly

Brand Activation & Immersion ASOS Is Helping Keep Kenyan Women In School By Providing Reusable Sanitary Pads

A partnership between the retailer and the SOKO Community Trust will use cut-offs from the former's Made in Kenya collection to provide pads to girls in the African nation

Post Purchase Service & Support Seatgeek Provides Customers With Exclusive Access To Lyft Drivers And Venue Layouts

The partnership between the ticket marketplace and the rideshare app wants to get consumers to their event seats efficiently so that they can conduct pre-show antics and avoid the common mishaps that often occur when commuting to a crowded event

Hotels, Hospitality & Travel Airbnb Hosts Incentivized To Install Solar Panels In Their Homes

A partnership with Solarcity is prompting people to adapt to the sustainable energy source

Advertising L'Oréal Wants To Help Visually Impaired Women Apply Makeup

The cosmetics brand has developed a series of audio tutorials for Brazilian consumers with reduced sight

Fashion & Apparel WeWork Is Bringing Clothing Shopping To The Workplace

E-commerce retailer Argent struck a deal with the coworking space to introduce retail experiences to the office community

Food & Beverage Someone Invented A Robot Just To Serve Trays Of Beef Jerky

Boston Red Sox star David Ortiz, in partnership with Chef's Cut Real Jerky, creates an automated snack delivery system

Gaming & Play Delta Airlines Has Created A Snapchat Scavenger Hunt In L.A.

Filters have been strategically placed in neighborhoods around the city for players to track down to win prizes

Design Skincare Brand Creates A Hidden Retreat At A Music Festival

The space presented by Aesop offers attendees a calming place to recharge and explore products

Technology Spotify Collaboration Matches People By Their Music Taste

Dating app Bumble has partnered with the streaming service to swipe based on song preferences

Consumer Goods IKEA Envisions New Furniture Solutions For Modern Living

The brand announced two collaborations that are creating affordable designs for small spaces