Pitchfork

Advertising Pitchfork Is Launching Its Own VR Music Channel

The website hopes to push the boundaries of music videos and concert coverage

Luxury 10 Stories You Need To Know Today

Twitter brands infiltrates conversations around TV shows and Southwest introduces gate-to-gate WiFi.

Design A Look Back At This Year's Apple Ads

Take a look at the various marketing efforts the tech giant has created in in 2012. A chaotic melange, or a continual fresh approach? You decide.

Interview Critical Mob: 4 New Ideas In Music

A review of A.C. Newman's Shut Down the Streets, the top 15 female artists between 1996-2011, the Best of Critical Questions series and more.

Gaming & Play Indie Music King Fears Its Getting Harder To Trust The Internet [Social Media Week]

Chris Kaskie, the president of Pitchfork, speaks about how in an age of growing internet "noise" he's attempting to provide a reliable source of information.

Home Could Games Be The New Antidepressants?

PSFK picks the brain of Kill Screen magazine founder, Jamin Warren, about the exciting breadth of the current gaming community and why he thinks that games that affect our moods are the next frontier.

Technology Pitchfork Tells The Stories Behind Remarkable Album Covers

Pitchfork's brilliant storytelling provides an example for brands and others to apply to their own content strategy & creation.

Technology BBC's New World Music Archive: Where Will It Take The Next Generation Of Musicians?

A newly released global music database could provide a strong influence on the next crop of artists.

Advertising Kill Screen Magazine: What Does It Mean To Play Games?

Today's video games tap into who we are as people, and into the existing systems of our world. Kill Screen Magazine strives to explore these ideas of human behavior, aiming to reach a more mature demographic.

Work Finding Inspiration From The Worst Album Art of 2009

Pitchfork released their list of the worst album covers of 2009. Inspiration from music - and from the sometimes ill-suited artwork that accompanies it.