playstation

Analysis How Retailers Like Sony Are Making Video Games More Accessible With Borderless Playing

These five examples showcase how video game retailers are leveraging streaming strategies and cloud capabilities in order to offer gamers more opportunities to play

Features How Airports Like JFK Are Delighting Travelers With Pre-Boarding Entertainment

From PSFK's Reinvigorating The Airport Experience, here's how four leading airports are investing in tech-based entertainment activations to enliven the pre-boarding experience

Entertainment Red Bull Opens An Underground Gaming Haven In London

The beverage brand created a new arena to help provide the eSports community with much-needed locations in which to convene

Advertising The London Philharmonic Is Partnering With Playstation For A Video Game Concert

The performance will feature music from PlayStation games including The Last of Us and Horizon Zero Dawn

Gaming & Play Baseball Fans Can Try Hitting A Home Run With The MLB's VR Game

Major League Baseball made its own virtual reality game, which fans can try for free at stadiums this spring

Gaming & Play Collaborative Streaming Is Changing How People Game

Live streaming and other social features are letting gamers share experiences and solve challenges together and remotely

Fashion & Apparel Nike's New Sneakers Are Targeting Gamers With A Playstation Theme

Paul George's Nike sneakers have a color scheme that pays homage to the gaming system and an embedded code to redeem a theme for PS4

Advertising The U.S. Air Force Is Leveling Up Its Recruitment Efforts With A Sony VR Game

Sony developed a game with the United States Airforce for players to simulate a HALO jump out of a C-130 aircraft

Design Expansive Game Forces Players To Expand Their Perspective Of The World

Everything is a game that attempts to encapsulate just that: everything from the smallest of organisms to the expanse of the solar system

Fitness & Sport Sony’s ‘Boss Button’ Lets People Watch March Madness At Work

The ad campaign running during the basketball tournament was added to the NCAA website to pop up a spreadsheet for viewers who need to hide their screen

Retail Google Announces A Service To Rival Cable For $35

The package includes live programs and TV shows from the likes of ABC, CBS, NBC and Fox

Syndicated What Stopped Nintendo's Last Console From Being A Success?

Nintendo has ceased production of Wii U less than five years after its launch. What went wrong, and what will be its legacy?

Features What PSX 2016 Tells Us About The Modern Games Industry

Nostalgia and big brands are defining how the console market is being shaped

Syndicated How The Most Successful Game Developer Does Marketing Differently

A recently tweeted ambiguous teaser for an upcoming game reveals the differences in Rockstar's approach to the industry