pop up

Consumer Goods AI-Curated London Boutique Offers Shoppers Latest Fashion Trending On Social Media

Taking daily fashion trends and bringing them straight to the consumer, this store updates routinely according to real-time social media analyses

Brand Activation & Immersion Multi-Sensorial Pop-Up Introduces Horticulture Through Local Farming And Workshops

Billed as an experiential introduction to "HortiTainment," a mixture of horticulture and entertainment, the temporary retail activation is a glimpse into the wholesomeness achievable when nature is introduced to urban spaces

Cafe & Restaurant London Speakeasy Popup Immerses Guests In The Roaring '20s

Partygoers can enjoy a night of jazz, dancing and costumes at the Candlelight Club, a themed experience that changes its secret location per event

Analysis How Brick-And-Mortar Retailers Like Macy's Are Marshaling Popups

From PSFK's Back-To-School Deck: Retail Trends report, here's how two retailers are encouraging foot traffic with kid-friendly in-store popups

Food & Beverage Banana Bread Startup Raises Brand Awareness While Reducing Waste With Pop-Up Exchange

The Amsterdam-based popup invited customers to bring in their old bananas in exchange for a free slice of the brand's homemade banana bread

Beauty Macy's 'STORY' Concept Offers A Narrative-Driven Store Experience

The department store is launching a store exhibit that brings the concept of editorial curation to life, featuring a rotating set of merchandise centered around a chosen theme and live events

Features How Brands Like Dirty Lemon Engage Consumers With Immersive Sampling

Innovative, digital-first brands are reaching consumers by offering easy and entertaining ways to sample food and beverage products

Fashion & Apparel NYRIW Preview: Storefront CEO On How To Use Pop-Ups To Test New Markets & Geographies

Ahead of a panel on Rethinking Retail Real Estate, the retail startup's CEO, Mohamed Haouache, lends his insights on enabling short-term retail for brands like Hermes, Google, L'Oreal and more, as well as on China's fast-growing place in the future of retail (physical and otherwise)

Merchandising & Curation Simon Malls Rotating 'Store In A Store' Offers Shoppers Tech-Focused Experiences

Not unlike b8ta's tech-oriented concept stores, Simon's Launchpad retail platform will highlight a curated selection of new products, serving to gauge consumer demand as well as provide experiential shopping to incentivize mall visits

Home How Luxury Brands Like Fendi And Sephora Are Engaging Customers With Immersive Pop-Ups And Conventions

From Roman piazza-inspired pop-ups to 'phygital' interactive experiences, retailers are continuing to develop immersive activations that showcase as well as educate consumers on the latest product offerings

Delivery & Logistics Interview: Storefront CEO On The "Phygital" Retail Experience Of The Future

In the second part of this interview, the retail startup's CEO, Mohamed Haouache, lends his insights on short-term retail and China's fast-growing place in the future of retail (physical and otherwise)

Post Purchase Service & Support Fashion Startup Helps Consumers Host Their Own Home Pop-Up Shop

The fashion start-up is piloting a business model that will bring pop-up shops to people’s homes, encouraging a literal kind of social shopping and DTC commerce

Fitness & Sport Bloomingdale's Updates Its 'Retail As Theater' Legacy For Modern Shoppers With Rotating Experiential Pop-Ups

In a move to bring excitement and 'cultural relevance' to its  stores, the retailer launched 'Carousel' pop-ups in select locations that let consumers experience the fast-fashion turnover, or streetwear 'drop' concept, within a traditional department store setting

Advertising Banana Republic Fashion Week Pop-Up Mixes Social And Experiential Commerce

Banana Republic is partnering with Bumble and PopSugar to host a Bumble Hive NYC at its flatiron flagship store, offering visitors a panel with Bumble creative heads amongst the retailer's wares

?>