prevention

Beauty Benefit Popup Visitors Can Test Winged Eyeliner With A Side Of Chicken Wings

Targeted at foodies and makeup junkies alike, the cosmetics retailer is partnering with Mother Clucker to serve up edible wings alongside eyeliner tutorials debuting its new product

Analysis How Brands Like Equinox Use Data To Deliver Hyper-Personalized Wellness Advice

Health and fitness brands are enabling customized experiences and tailored lifestyle plans using customer information like DNA or gym habits to help them reach their personal goals

Brand Activation & Immersion PSFK Spotlight From Facebook's 2019 Trends Report: Wellness as a Luxury Good

Original insight from PSFK on the evolution of wellness into a luxury category, from Facebook IQ's 2019 Topics & Trends Report

Features How Health & Fitness Brands Like Equinox Are Enabling Hyper-Personalized Consumer Experiences

Innovative brands are using customer data to create customized exercise and health plans specific to each user's unique needs

Food & Beverage Supermarket Chain Educates Customers On Healthy Eating With In-Store Events

In honor of National Family Meals Month, ShopRite launched a campaign to help families eat better together, offering in-store demos, events and pre-assembled meal kits

Health Grocery Shoppers Can Scan Any Product For Personalized Nutrition Labels

Called Pinto, the food-scanning app finds the right items for any diet plan, tailoring the grocery-shopping process for customers' specific needs

Advertising Fire Department's Paper Advertisement Has Life-Saving Potential

A print advertisement functions as a tool for Polish residents to assess their home's risk of carbon monoxide poisoning

Fitness & Sport The Latest Gym Trend? Workouts For Your Face

Facegym is a new program that blends facials with exercise, implementing special procedures to tone, lift and tighten

Advertising Chanel Opens A Branded Beauty Arcade In Tokyo

The arcade pop-up featured Chanel-branded versions of old-school games and samples of beauty products

Cafe & Restaurant Restaurant Provides Meals Geared Toward Specific Genetic Needs

Vita Mojo has teamed up with DNAFit to help customers give their bodies exactly what they need

Children These Customizable Eyeglasses Let Kids Create Their Own Pair

Kids can now enjoy wearing style-driven eyewear for which they can choose the designs and mix and match whenever they please

Automotive Robotic Airbag Keeps Human Co-Workers Safe

Beautiful things happen when robots and humans work together. This airbag makes sure that it continues to stay that way

Home This First Aid Kit Teaches Anyone To Become An Emergency Life Saver

A first aid kit complete with an interactive app and instructions will enable bystanders to turn into emergency responders

Design This DIY Sound Machine Emits A Sound To Keep Cyclists Safe

Ecobici is made to create a pleasant soundscape on the road and alert everyone that a cyclist is nearby