product engagement

Brand Activation & Immersion Gamified Hotel Campaign Rewards Guest Who Returns Most Outrageous Stolen Item

A New Orleans hotel is launching a unique promotion, rewarding the guest who returns the most interesting pilfered item from any point in the hotel's history with a week-long stay in its presidential suite

Beauty Interview: How Online Supplement Service BINTO Offers Women Personalized, One-On-One Care

The subscription-based women's health brand aims to enable a future of accessible and affordable on-demand care, offering tailored regimens and personal telehealth sessions

Consumer Goods Sam's Club Enhances Mobile Checkout With Computer Vision Feature

The big box retailer hopes to further streamline the shopping experience by offering customers mobile checkout that uses machine learning to identify items, eliminating barcode scanning altogether

Cafe & Restaurant KFC Fans Can Contribute And Fund Product Ideas Via Online Innovations Lab

The chain restaurant's Innovations Lab is an Indiegogo crowdsourcing and crowdfunding campaign that helps the brand foster innovation and gauge consumer interest