Promotion

Home Wayfair Sale Shoppers Can Watch Live-Streamed Furniture Reviews

The digital-native home goods retailer's second annual spring sale offers customers live video content and an extended duration

Advertising Macy's Multichannel Spring Campaign Offers Personal Shopping & Styling Services

The big-box retailer's 'Find More' campaign marshals online and in-store content, curation and personal shopping assistance in conjunction with an overall message about finding individuality through fashion

Brand Activation & Immersion Gamified Hotel Campaign Rewards Guest Who Returns Most Outrageous Stolen Item

A New Orleans hotel is launching a unique promotion, rewarding the guest who returns the most interesting pilfered item from any point in the hotel's history with a week-long stay in its presidential suite

Fashion & Apparel TJ Maxx Instagram Contest Engages Shoppers Across U.S. Cities

The retailer is partnering with five tastemakers to create six themed looks for which consumers can submit price guesses on Instagram in a gamified, coast-spanning activation

Cafe & Restaurant How Third Space Communities Can Support Your Brand

In our latest Advertising Playbook, we explore how marketers can resonate with customers by providing them with memories

Design Godiva's Holiday Set Keeps Creating New Gifts

The brand's newest holiday promotion is a Russian-nesting doll of boxes, encouraging customers to pass along the gift of chocolate

Food & Beverage These Beer Glasses Will Help You Get Drinks At A Fraction Of The Price

Scan the bottom of your cup to unlock personalized promotions based on where you are

Technology Subway Turns To GIFs To Boost Social Shares [Pics]

The sandwich chain targets a new consumer base in mini-campaign.

Luxury Beyoncé Launches Surprise Album With No PR Hype

The reigning pop star has ditched the media circus in favor of speaking directly to her fans.

Advertising Anchorman 2 Releases Specialty Brand Of Scotch For Movie Launch

To promote the film’s release, ‘Ron Burgundy Scotch’ is being created.

Design Glasses Case Features Customer's Faces On The Brand Packaging

The eyewear brand grafik:plastic featured photos of wearers on the paper slips inside cases to show how glasses can change a person’s face.

Gaming & Play Soccer Fans Cheer For Their Team At Home With Real-Time App [Video]

Tunisian football club receives support from virtual attendees to boost players' spirits.

Advertising Environmental Project Asks Residents To Identify Trees

Commonstudio wants to raise awareness of common palm trees around L.A.

Technology Public Enemy Teams Up With BitTorrent To Release New Single

The rappers have put their latest track on the file sharing website along with instrumentals and vocals to remix it.