public transport

Analysis How Brands Like Uber And Microsoft Meet In-Moment Needs With Multimodal Mobility Apps

Detailed in PSFK's Automotive CX Debrief, mobility companies are diversifying their offerings, letting customers switch between options like car sharing, public transportation, bikes and scooters as their needs change

Features How Airports Like LAX Are Using Automated Services For Frictionless Experiences

Using a mix of app-enabled, data-driven and seamless technology, airport retailers are creating frictionless experiences for busy pre-boarding customers

Automotive All-In-One Transit Platform Streamlines Berlin Mobility

Jelbi is Berlin's mobile platform designed to help visitors and Berliners alike navigate the city, including all mobility options from bikesharing to ridehailing and public transit in one place

Delivery & Logistics Future Amazon Customers Can Retrieve Their Packages From Public Buses

In an effort to help bolster public transit in an era of ridesharing as well as increase its last-mile delivery options, Amazon acquired a patent to use public buses as mobile delivery pick-up points

Loyalty & Membership Via Introduces Shuttle Service For Los Angeles Metro Customers

Ridesharing startup Via is offering low-cost rides to and from three LA metro stations in order to increase public transportation engagement

Brand Activation & Immersion Lyft Local Campaign Supports New Yorkers Affected By L Train Shutdown

Capitalizing on the slated April train closure, Lyft is targeting affected NYC commuters with a campaign highlighting its new local-specific services and features

Retail Meet The "Netflix Of Transportation" That Lets Riders Pick From Multiple Travel Options

Whim is a new app that lets users pay one fee to have access to a number of different transportation options

Health No Wi-Fi Luxury Rail Line Encourages Its Passengers To Disconnect

Rovos Rail, with lines running all across Africa, aims to distinguish itself by fulfilling the consumer desire for a digital detox, encouraging its travelers to check out the sights and connect with their fellow riders

Hotels, Hospitality & Travel BMW Lets Users Rent Or Ride-Share Its Vehicles

The ReachNow app expanded its program so that users have more options within BMW's Mobile Hub, allowing the automaker to compete in the bustling ride-sharing market

Shopper Education & Assistance Dallas Public Transit Riders Can Book Ubers Or Bike-Shares On City Transit App

To decrease the number of cars on the road and encourage people to use public transport, DART is now providing passengers the option of multi-modal trip planning on its mobile application

Shopper Marketing & Promotion DHL Is Offering New Yorkers Free Zero-Emission Rides

The delivery company's eco-friendly ride service is the result of its partnership with Formula E to promote e-mobility in big cities, accessible to users through the DHL Mobility Quest app

Technology Pioneer Of Humanability: Mike Stanley

In an interview with PSFK, working in collaboration with Verizon, Mike Stanley discusses how he is using technology for good in his work with Transit X, creating solar-powered pods that provide an alternative to current methods of public transport, ultimately hoping to curb urban pollution and congestion

Grocery, Convenience & Supermarket Kroger's Home-Delivery System To Implement Driverless Vehicles

A self-driving vehicle will now deliver groceries directly to shoppers' front doors, helping cut costs for Kroger as well as streamlining the service for customers

Automotive Renault Test-Runs Public Transportation Program Using Self-Driving Cars

Bullish on autonomous driving, the French automaker is piloting a program that uses a small fleet of autonomous cars that can be summoned via a mobile app, hoping to one day improve public transit for the people of French city Rouen