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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018
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Major media brands are producing augmented reality content that adds an interactive layer to their storytelling
June 15, 2018

Recommended Experts

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Yasser Ansari is an Adjunct Faculty member at NYU’s Interactive Telecommunications Program. He leads courses on biohacking, citizen science, and environmental climate change. He is also the Co-Founder of Networked Organisms and of Project Noah, an award winning collaboration with National Geographic for wildlife exploration. Before moving into the wireless industry he studied molecular biology and plant genomics at U.C San Diego. He has built products for companies including Kyocera and Qualcomm and has a Master’s degree from NYU’s Interactive Telecommunications Program (ITP).

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Adam is an entrepreneur. He is the chairman and CEO of Assembled Brands, a collection of fashion brands, and co-founder and chairman of General Assembly, a private school for professional development.

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