Biotech sneakers created with MIT Design Lab use reactive microorganisms to personalize performance for the wearer
The artist and PSFK conference speaker applied her high-contrast, modern aesthetic to a collaboration with the athletic brand
The Mobium Elite promotes "adaptive running" and features a band that enhances the foot's natural spring.
The famed shoe brand brings a little bit of Tokyo to your morning workout.
The brand introduces a new video site that profiles in-house designers and their inspiration.
The sports brand opens a solar-powered shop made from recycled and upcycled materials in Bangalore.
Sports brand finds out if soccer fans are more attached to their favorite teams than their partners.
The running-obstacle game lets players collect medals; but is the fun game a guise for an Olympic marketing push?