qvc

Consumer Goods Amazon Lets Shoppers Click To Buy From Live Video Content

The retailer enters the shoppable video space with Amazon Live, a feature that lets shoppers watch live product demos and tap to buy

Fashion & Apparel QVC Fans Can Purchase Directly On Video-First Mobile App

Mimicking shoppable social media content, the network is offering an app feature that uses video content to inform viewers about products as well as let them purchase immediately