Fans of the Polo brand can purchase clothing, engage with content and connect with fellow consumers, even trading wares, on the community-focused app
The Ralph Lauren-owned retailer is showcasing the products of different small businesses every three to four months to help encourage more diverse consumer foot traffic
PSFK's new Brand Innovation Tracker helps us quantify winners and losers across market sectors
The clothing company is using technology to compete with the chilly Pyeongchang weather for the 2018 Winter Olympic Games
Ralph Lauren's PoloTech Shirt tracks the wearer's activities and vital workout stats in conjunction with an iPhone app
Check out 11 PSFK picks of innovative retailers north of Manhattan's 42nd Street
The Polo Bar is due to open this month near to the Fifth Avenue flagship store
The fashion house's Denim & Supply brand has launched the creative initiative and global campaign, 'Project Warehouse'
Polo's 'Survival Guide' videos were all made with an ordinary iPhone.