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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
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Mark Kushner of Architizer spoke at PSFK 2015 on the way contemporary media is democratizing architecture for the better

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Since his last appearance at the PSFK Conference in 2013, Barasch and his team have been busy improving their technology and proving their ambitious project is feasible

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