rebranding

Fashion & Apparel H&M Is Reinventing Its Store Layout To Invigorate Brick-And-Mortar Sales

H&M is testing a paired-down, aesthetics-driven store design to better meet consumer value of unique and pleasing brick-and-mortar experiences as opposed to spaces crowded with product

Advertising The ACLU Has Created A New Design Guide For Resistance

ACLU continues to be loud and clear in the public eye while quietly rebranding its visual identity

Consumer Goods Artists Rebrand Sex Toys To Drive Away Misconceptions

Designer Jenna Joespher and photographer Jesse Untrach-Oakner re-imagine the objects in a new context

Design What's Behind Pandora's New Look?

The music service has rebranded to embrace the dynamic range of sound and color of musicians

Work How Revamped Branding Could Brighten San Francisco's Transit System [Pics]

Designer Derek Kim has given San Francisco’s transit system a new concept brand makeover, featuring local artists' designs.

Advertising Redesigned Alphabet Helps Bring The Arts To Underprivileged Children [Video]

Red Peak Branding turned to 45 artists and illustrators to create a custom typeface.

Home ELLE Hires Ad Agencies To Rebrand Feminism [Pics]

Three award-winning agencies team up with feminist organizations to drive the message of gender equality home.

Home 13 Stories You Need To Know Today

Facebook home pre-release version leaked, Samsung launches new model and are people being too friendly on streaming sites...links to start your day with.

Luxury Inside The Rebranding Of Yves Saint Laurent [Pics]

The controversial reimagining of the luxury house's name and logo won the 'Best Rebranding of the Year' in Wallpaper* Magazine's Design Awards 2013.

Innovation 12 Stories You Need To Know Today

Kickstarter-funded movie wins Best Oscar Short, tuna may not actually be tuna and International Herald Tribune to get a new title...links to start your day with.

Technology Pentagram Rebrands Billboard Magazine

Billboard Magazine embraces a minimalist information design approach in a recent facelift.

Design American Airlines Rebrands [Pics]

FutureBrand partnered with the company to design a new minimal logo, which is more modern and vibrant.

Advertising Fans Help Designers Create New Soccer Stadium

The Wolves brand was recently refreshed by creative agency Raw, with new signage and graphics that display quotes from major sport enthusiasts.

Advertising Disney Rebrands Their Princesses To Encourage Girls To Achieve Their Goals [Video]

The company has released a new video called 'I Am a Princess' that celebrates what the term means today and promotes bravery, trust, generosity, and compassion.