Home Furniture Startup Pays Owners To Show Wares To Potential Customers

In a creative application of the sharing economy, Outer is solving for the challenge of furniture viewing before purchase by turning private residence into showrooms, letting potential customers see items in owners' homes

Loyalty & Membership IKEA Rental Program Heightens Sustainability And Convenience

The company is pursuing its eco-friendly and affordability goals with a trial rental service in Switzerland, letting customers return used furniture to be refurbished and leased

Automotive Toyota Subscription Program Gamifies Service For Car Owners

Members of the Japanese automaker's program Kinto receive redeemable points for being ecologically friendly and driving safely

Delivery & Logistics Furniture Rental Startup Appeals To Millennials With Quality Wares And Value-Added Service

Wallet- and eco-friendly subscription-based company Fernish promises mobile young consumers a better furniture experience, offering free delivery and assembly as well as the ability to swap out items

Fashion & Apparel Rent The Runway Customers Can Shop Its Data-Driven Clothing Line

The rental site's own line is based on consumer data and created in collaboration with a team of designers like Jason Wu, enabling a tightly curated accessible collection that reflects consumer interests

Merchandising & Curation Vince's Clothing Rental Service Covers Subscribers' Laundry Costs

Hoping to expand brand awareness and increase accessibility, the high-end apparel retailer launched a rental service including perks like priority delivery, laundry services and heavy discounts for items kept

Post Purchase Service & Support Subscription Plan Lets Drivers Buy A Car From Their Phone And Return It Whenever

Fair is a service that aims to make car-buying a seamless process, letting customers do everything from apply to sign straight from their phones, as well as offering drivers the flexibility of no long-term contracts

Banks, Insurance & Financial Services Volvo Subscription Plan Offers Drivers An Alternative To Buying Or Leasing

The Swedish automaker's S60 Sedan will be available under its subscription plan, Care by Volvo, aiming to increase value to customers by providing them with a vehicle as well as continuous support and service for a monthly fee

Retail Customers Of Self-Storage Co Can Rent Out Their Stored Items

Omni is promoting active storage, letting customers charge each other for use of their stowed-away goods, incentivizing business while also encouraging the repurposing of unused items

Brand Activation & Immersion Scooter Rental Service Offers Customers IRL Events And Service Hub

The scooter and electric bike rental service hopes a brick-and-mortar store will give its brand competitive edge by offering services, education and events that build community

Shopper Marketing & Promotions Women's Fashion Brand Offers Free Clothing Rental For New York Shoppers

As part of an engagement strategy hoping to establish the brand in the American market, French brand b&ash is providing free weekend clothing rental to shoppers at its SoHo store

Work Rent The Runway Lets Members Return Wares At WeWork Drop-Off Boxes

The clothing rental brand will provide drop boxes at multiple WeWork co-working spaces, aiming to streamline the common customer pain point of returning merchandise

Fashion & Apparel Rental Service Aims To Make Luxury Streetwear Available To All

Rotarity lets customers rent high-end streetwear products for roughly 10% of their original retail value, as well as sign up for a monthly unlimited subscription and rotate merchandise as they like

Hotels, Hospitality & Travel Avis' Curbside Delivery Service Offers Travelers Peace Of Mind

Avis customers can sign up to be driven from the rental car lot directly to their terminal, aiming to save them time and complication