shopping cart

Analysis How Retailers Like Guess Are Personalizing The Shopping Experience In Real Time With Contextual Targeting

From PSFK's Shopper Data Debrief, here's how today's leading brands are using RFID and related technologies to provide relevant recommendations and assistance in real-time

Food & Beverage Apricart Personalizes And Streamlines The Grocery Shopping Experience

The startup's digitally integrated shopping cart leverages in-store analytics on path-to-purchase data to the benefit of consumer and retailer alike, personalizing the experience as well as eliminating checkout

Automotive Honda Advertises Latest Safety Features In Equipped Shopping Cart

Honda showcased its SENSING safety technology for vehicles by outfitting a regular shopping cart with proximity sensors, cameras and more that help consumers swiftly navigate store isles as they would the road

Delivery & Logistics How Retailers In China Are Enabling Faster On-Demand Grocery Ordering And Delivery

As detailed in PSFK’s China Debrief, grocery retailers in the forward-looking country are experimenting with interactive technology both inside the store and on-the-go to enable shopping experiences that are faster and more intuitive than ever

Brand Activation & Immersion Gap Inc. Reveals The (Unsexy) Technology That Will Help Drive Business In 2019

James Thordsen, senior director of product management for the apparel retailer, spoke with PSFK on how perks like a Denim Gallery and a In Stock On Shelf app will ease and enhance the shopper experience in meaningful ways

Grocery, Convenience & Supermarket Customers Can Shop And Check Out All In One With Autonomous Shopping Cart

Tech company Caper's carts are capable of advertising products, keeping track of items for checkout and guiding shoppers through the store with a touchscreen map, integrating several elements of the purchasing process

Retail LG Self-Driving Carts Aim To Save Grocery Shoppers Time And Energy

The electronics retailer's robotic shopping companion not only eliminates the need for shoppers to push or carry their grocery carts, but even rings up their items as they shop, allowing customers to skip the lines and check out immediately

Shopper Education & Assistance Parents Can Purchase Target's Preloaded School Supply Lists In One Click

The retail giant is aiming to simplify the back-to-school rush by connecting with schools and teachers to provide shoppable summary lists of supplies kids will need

Fashion & Apparel Cole Haan Uses Facebook Chatbot To Combat Cart Abandonment

The shoe brand leans on the social media platform's messenger tool to provide consumers with more personalized online shopping experiences

Gen Z Social Commerce Platform Offers Consumers Customized Shopping

Dote lures in Generation Z apparel consumers through its Instagram influencer network and highly-curated buying experience, taking social shopping to the next level

Shopper Education & Assistance Walmart's Online Shopping Feature Lets College Kids Buy A Complete Dorm Look

With 'Buy The Room,' students will be able to purchase everything for their new apartment with one click of a button, as the new feature makes it possible to add a group of items to the cart and purchase a complete look

Delivery & Logistics Hypermarket Chain Can Deliver In-Store Orders Within One Hour

China's RT-Mart grocery chain is offering delivery in as fast as one hour to shoppers who live within a three-mile radius of one of its 100 stores

Health How Routine Assistance Is Enhancing Consumer Wellness Experiences

New technology is poised to take on the burden of the many demands on modern consumers, automating daily activities like shopping and travel while enhancing routines like sleeping and relaxation

Cafe & Restaurant How Voice Is Streamlining Online Orders

As consumers familiarize themselves with AI assistants for mobile and home, shopping by voice enables hands-free convenience and personalized retail interactions