Nissan recently launched an innovative automotive retail concept in France's capital city, focused on ecommerce and electric cars, and inviting customers to try, then buy online
The virtual program will give customers the hands-on experience of visiting a dealership from the comfort of their homes, connecting them one-on-one with a live agent via video
In a creative application of the sharing economy, Outer is solving for the challenge of furniture viewing before purchase by turning private residence into showrooms, letting potential customers see items in owners' homes
Roll by Goodyear introduces flexible on or off-line buying and various installation options to work with customer's busy schedules, redesigning the once-tiresome process for modern shoppers
This Aether pop-up store brilliantly combines mobility and modern design
The 15-story building houses up to 60 premium vehicles and resembles something straight out of Batman
The automaker is planning a radical change to their retail experience
Founder of Story discusses how her rotating retail space merges merchandising, marketing, and business development to refresh content and connect to shopper needs and interests
Chief Experience Officer at The Barbarian Group discusses creating interactive installations to bolster sales in physical showrooms
CEO of luxury e-retailer The Line shares how offline, living showrooms promote engagement and discovery for online brands
The retailer arranged items to form the number of days left until the launch and livestreamed the room.
Virtual Experience recognizes hand gestures to provide a true-to-life feel.