showroom

Automotive Paris Shoppers Can Test Out Nissans At Digital-Focused City-Center Hub

Nissan recently launched an innovative automotive retail concept in France's capital city, focused on ecommerce and electric cars, and inviting customers to try, then buy online

Brand Activation & Immersion Cadillac Live Lets Online Shoppers Discover Cars From Any Device

The virtual program will give customers the hands-on experience of visiting a dealership from the comfort of their homes, connecting them one-on-one with a live agent via video

Home Furniture Startup Pays Owners To Show Wares To Potential Customers

In a creative application of the sharing economy, Outer is solving for the challenge of furniture viewing before purchase by turning private residence into showrooms, letting potential customers see items in owners' homes

Post Purchase Service & Support Goodyear Designs A Flexible, Time-Saving Tire Purchase Process For Busy Millennials

Roll by Goodyear introduces flexible on or off-line buying and various installation options to work with customer's busy schedules, redesigning the once-tiresome process for modern shoppers

Design This Pop-Up Store Was Designed To Travel The World

This Aether pop-up store brilliantly combines mobility and modern design

Retail A Luxury Car 'Vending Machine' Has Opened in Singapore

The 15-story building houses up to 60 premium vehicles and resembles something straight out of Batman

Automotive Tesla To Debut New Showroom Design For Model 3 Introduction

The automaker is planning a radical change to their retail experience

Advertising Best of 2014: Reimagining The Retail Floor as a Hub for Community and Entertainment [PSFK FUTURE OF RETAIL NYC]

Founder of Story discusses how her rotating retail space merges merchandising, marketing, and business development to refresh content and connect to shopper needs and interests

Innovation Layering Interactive Installation Onto Static Retail Environments [PSFK FUTURE OF RETAIL NYC]

Chief Experience Officer at The Barbarian Group discusses creating interactive installations to bolster sales in physical showrooms

Luxury Bringing Retail Products into a Real Life Apartment [PSFK FUTURE OF RETAIL NYC]

CEO of luxury e-retailer The Line shares how offline, living showrooms promote engagement and discovery for online brands

Advertising IKEA Turns Showroom Furniture Into Giant Countdown Clock For Catalog Launch

The retailer arranged items to form the number of days left until the launch and livestreamed the room.

Technology Jaguar's High-Tech Showroom Lets Customers Explore Virtual Cars

Virtual Experience recognizes hand gestures to provide a true-to-life feel.

Design PSFK's Top Five Stories Of The Week

Review the best in design, trends, culture, arts and fashion in our weekly 'What's Trending Now' roundup.

Home IKEA Places Sofa In Real-Estate Ads

Furniture store gets creative and turns ordinary homes into showrooms.