The beverage brand is promoting its Red, White and Berry flavor via a contest on social media, offering winners an extended holiday for this year's mid-week independence day
In our new #FutureofAdvertising report, PSFK Labs hears how SMIRNOFF is designing a sub-brand
PSFK and Mixhibit visit the annual pop-up shop in NYC's Meatpacking district.
PSFK and Mixhibit capture New York Taste, a gathering featuring forty celebrated restaurants and bars for one night of outstanding food and drink.
PSFK explores the wild world of the famous designer in a new show that traces the entire expanse of his career.
Using Smirnoff's new app, we go behind the scenes at art openings, comedy shows and fashion exhibits.
The vodka brand, a producer, a brainwave expert and three disabled musicians teamed up to create a work of art.
The British-owned Vodka Company uses building facades to create startling art.
This short social media solution imagines a campaign by the vodka brand that gives people the opportunity to pay for their friends' cab ride home.