Instagram's own @shop page will let consumers click to buy directly and without leaving the feed thanks to its Checkout feature

Carrying over the popularity of livestream retail experiences from China, ShopShops allows U.S. consumers to view live shopping events from brands and click to buy

The mobile app and content hub will streamline sales reps' activity and provide them access to branded social media content for easy online sharing and promotion

Nike created a one-day-only Snapchat filter that let consumers virtually try on and swipe to purchase jerseys for the U.S. Women's Soccer team

PSFK speaks to the founder of Dote to find out how the social shopping app is enabling community-driven transactions like livestreamed "Shopping Parties" that translate previously IRL-only elements of retail to digital

Introduced earlier this year for brands, the platform's Checkout feature can now be integrated into top influencer accounts like Gigi Hadid's or GQ's, letting followers easily shop their posts

The Scandinavian brand is building a next-gen store experience that merges the best of online and offline retail in a shopping journey designed around social-media sharing and personalization

Described as the "funnest way to shop," Down to Shop is a mobile platform that markets the internet's latest products through character-driven video episodes where viewers can click to buy

The beauty brand created a small-batch sub-brand that it will market primarily through the founder's Instagram page, supplementing its wholesale and direct online sales

Author Jamin Warren traces the beginnings of virtual influencers back to the appearance of avatars, explaining why these synthetic characters don't have to be 'real' as much as they have to convey an authentic and coherent identity that clearly personifies a brand

The social media company is working to keep pace with rivals like Amazon that are disrupting how consumers interact, entering the voice space with its own device

Randomly selected festival goers were air-dropped a pair of Adidas kicks, granted that they wore them for the rest of the event

Dubbed 'Instagram Desert Chill,' the social media platform's branded house at Coachella featured exclusive access, customizable content and instagram-worthy designs

Dutch supermarket chain Albert Heijn is producing a podcast on how its food is grown and made in a five-part series