As consumer behavior becomes more complex, we need tech, tools and platforms that meet increasing customer expectations.
IntoNow is an early signal in how audio recognition is poised to drive the development of social TV, with implications for both content and hardware producers.
Fan fiction meets producer-led content in a new choose-your-own-adventure television series by Will Wright.
An early foray into what the future of social TV watching might look like.
How can content producers create seamless social TV experiences?