John Gerzema is the CEO of The Harris Poll, a public opinion, corporate, brand and reputation strategy firm. An author, strategist, speaker and consultant, John's various books have appeared on the best seller lists of The New York Times, Wall Street Journal, USA Today, Fast Company, The Washington Post, Bloomberg Business Week, The WEEK Magazine and many others. A frequent analyst on television and radio John’s TED talks have been viewed by hundreds of thousands of people. He has written for publications like Harvard Business Review, Inc. Magazine, WIRED, Forbes and McKinsey Voices on Society. His most recent book is The Athena Doctrine. How Women (And The Men Who Think Like Them) Will Rule The Future.
Colin Beavan is a transformational coach and consultant, public speaker, author and an instigator of thought and action. He is the Executive Director of the No Impact Project, an international, environmental, nonprofit project. Beavan is also the author of No Impact Man, a book based on Beavan's attempt to live a life with zero impact on the environment while living in the heart of Manhattan. Beavan received both his Bachelor of Engineering and his PHD in Electrical and Electronics Engineering from from the University of Liverpool.
Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers