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Latin America to Achieve 750 Million Mobile Connections by 2015

February 2, 2012 10:54 AM | Interesting | Comments (0) The GSMA today announced that by 2015, Latin America is expected to have more than 750 million mobile connections, with an average penetration rate of 122 per cent. According to the GSMA Latin…

Tablets Account for Nearly 40% of Non-Computer Web Traffic in Brazil and Colombia

By: Ian Mansfield | 22nd Dec 2011 Non-computer devices (including mobile phones, tablets, and other connected devices) accounted for an average of 2.6 percent of all web browsing activity across the 10 Latin American markets, according to comScor…

Text Messaging Usage Rises by Almost 69% in Brazil

By: Ian Mansfield | 16th Feb 2012 Over the last quarter (Q4 2011), an average of 81 text messages were sent per Brazilian user, per month, compared with 48 messages per user, per month in Q4 2010. This growth in text messaging uptake means that S…

Why Mobile Ad Sales Are Set to Spike in Latam

By Javier Montanaro on November 11, 2011 in Advertising, Argentina, Brazil, Colombia, Colombia, E-commerce, Latin America, Marketing, Mexico, Mobile, Online This post is also available in: Spanish, Portuguese (Brazil) Mobile is clearly making mone…

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