store exprience & design

Brand Activation & Immersion PSFK Retail Conference Preview: Iris Nova Founder On Beverage Innovation And Next-Generation Customer Loyalty

Before taking the stage at PSFK's upcoming Future of Retail Conference on January 16, Iris Nova (comprising brands Dirty Lemon and The Drug Store) founder and CEO Zak Normandin tells PSFK how he is pioneering a new kind of beverage brand built around strong customer relationships, seamless retail technology, and innovative product

Fashion & Apparel AI Discovery Platform Helps Retailers Make Tailored Recommendations

Interactive Ensembles uses data like previous customer purchases to help retailers introduce shoppers to new products and styles they may like