For the first year, half of Americans will re-watch super bowl ads, so how long is the actual lifespan of one of these spots? Do they linger?
Even though the car company has released a cheaper model, that is no reason for such a radical departure from its brand identity.
Senior Vice President of BBDO New York praises the car company for a celebrity filled but still surprising ad.
President of agency, Campfire, is charmed by the car company's perfect branded coming-of-age story that humanizes the brand.
Dairy campaign, which stars the affable super hero, keeps its commercial short but surprisingly sweet.
For anyone who has ever been paid to sit at a desk and pretend they’re a grown-up, this fake Dunder Mifflin ad for the brand's online division Quill.com will strike a chord.
The soda giant misses the mark this year by worrying too much about social media, and not enough about storytelling.
What are the limits for a brand when attempting to seek sympathy with viewers?
Cola brand creates a tongue-in-cheek ad in response to their competitor's game day campaign.
The fast food company shows its viewers another side of the older generation.
Some may accuse this ad of mild racism, but the former Chief Innovation Officer at MDC Partners thinks that the underlying concept is quite charming.