Sustainability

Design IKEA On Why Shared, Multi-Functional Spaces Are The Future Of Sustainable Living And Working

PSFK founder and president Piers Fawkes speaks to Evamaria Rönnegård, leader of IKEA's Better Living project, to discuss designing flexible dwellings for consumers' increasingly fluid lifestyles, merging work, home and play in sustainable shared spaces

Cafe & Restaurant Taiwan Restaurant Showcases Next-Gen Dining With Eco-Friendly Experience

Emerging out of the sustainability movement, this Taiwan restaurant is setting a new standard for environmentally conscious design

Brand Activation & Immersion PSFK Research Paper Launch: Closing The Loop With Sustainable Packaging

How CPG brands are eliminating single-use packaging to create new business opportunities and connect with consumers over shared values

Case Study This Swedish Restaurant Is Creating A Climate-Proof Kitchen

Restauranglabbet is a research lab and restaurant concept that tests sustainable practices while serving a dining room full of customers

Beauty Kinfield's Founder Is Rebuilding The Outdoors Category From The Inside

The way we approach the great outdoors hasn't changed in a long time. Now, Nichole Powell is modernizing the industry with a DTC startup that speaks to an 'outdoors-ish' audience and validates smaller moments like those from one's own backyard

Food & Beverage Ocean Spray On Its New Brand Strategy To Scale Health-Forward, Sustainability-Focused Food

Through an innovation hub and a new focus on wellness, the brand is changing its strategy to court conscious consumers, saving them the choice between big brand or farmer's market with a hybrid approach

Analysis From Fast Fashion To Luxury, Apparel Brands Are Making Second-Hand Retail Worthwhile

Luxury and thrift shopping join forces in the fashion industry as top brands team up to reduce waste and offer high-caliber pre-owned items

Fashion & Apparel Net-A-Porter And Verishop Are Creating Online Portals Dedicated To Sustainable Clothes

Noting a shift in consumer habits, these brands are streamlining eco-conscious shopping with special online shops branching off of their main channel that guarantee consumers ethical picks

Delivery & Logistics PSFK Research Paper Launch: Improving Sustainability And Transparency In Apparel

Apparel industry leaders are implementing next-gen eco-friendly measures that have a positive impact on the environment—and consumers

Features Retailers Like Nike Are Rethinking Fast Fashion With Sustainable Lines

Consumers want to feel like they're having a positive impact on the environment, so retailers are focusing on eco-friendly fashion made from sustainable materials

Home Why Brands Like L'Oreal Are Letting The Consumer Become The Creator

Here's how top home goods retailers are empowering fans to create, replenish or initiate a transparency-first manufacturing process by supplying them with the ingredients and info for at-home crafting

Loyalty & Membership Ikea, West Elm And More Are Increasing Flexibility With Subscription-Based Access

Furniture and home goods are now being offered in subscription-based programs from leading brands, catering to modern consumers who move frequently and value variety

Interview Cha Cha Matcha On Building A Cafe Brand Around Collaboration And Community

PSFK speaks to the founders of the Cha Cha Matcha franchise about building a next-gen cafe and brand experience that focuses on peer-to-peer connection, digital detox, cross-industry collaboration and sustainability

Fitness & Sport Expert Insight: Building A Loyal Community Around A Brand's Values

PSFK sits down with Matt Blonder of Reebok to discover how the fitness brand is fostering connections among its most loyal fans through its Unlocked program, integrating into consumers' everyday lifestyles