target

Analysis Retailers Like Target Are Enhancing The Search Process With AI Technology

Using AI, leading brands are designing tools that can help customers search for and find items by simply snapping a photo

Beauty Outdoor Voices, Vyking And More Bring Their Brand To Life Through AR-Enabled Experiences

From encouraging customer confidence through virtual try-ons to gamifying the path to purchase on real life hiking trails, innovative retailers are building convenient and delightful shopping journeys

Brand Activation & Immersion 13 Brands Working To Break The Glass Ceiling For Women

From Target and Macy's to Yelp and Spotify, PSFK has identified the companies making strides for women through innovative programs, resources and advocacy

Features Target And Reebok Are Driving Deeper Engagement By Rewarding Behavior Beyond Purchases

From PSFK's Loyalty Debrief, here's how three brands are fostering long-term consumer engagement by rewarding their loyalty members for a range of actions like social media shares and R&D feedback

Loyalty & Membership From Target To Shiseido, Retailers Are Tailoring Their Loyalty Programs With Custom Rewards

From PSFK's Loyalty Debrief report, here's how three brands are analyzing consumer data in order to provide relevant and curated discounts and other personalized offers

Consumer Goods Target Expands Loyalty Program To Drive In-Store Traffic

The retailer's latest iteration of its loyalty program emphasizes 1% back for customers on their next trip and offers greater benefits

Gaming & Play Pokemon Pass Drives Players To Target With Gaming Rewards

Pokémon Pass will reward players of its various games for visiting Target locations with free Pokécontent like a Shiny Pikachu or a Shiny Eevee

Food & Beverage Target Customers Can Browse Shoppable Recipe Guides

Building its reputation a full-service grocery destination, Target is letting customers browse 1 million recipes, build shopping lists and place orders for same-day delivery

Health P&G Launches Walmart-Exclusive Razor Brand For Millennial Women

Joy Shave razors are sold exclusively at Walmart stores and on its website, accompanied by a campaign targeting younger, busy women to compete with DTC brands

Children Target Launches Insight-Informed, Sensory-Friendly Home Collection For Kids

In an effort to provide home goods that cater to kids' needs, Target collected insights from parents to design furniture, cushions, blankets and more that are sensory-inclusive

Cafe & Restaurant Target Offers Store Shoppers Grab-&-Go Food Concept

Select Target locations are slated to offer on-the-go food options in addition to its Starbucks and McDonald's cafes, letting shoppers avoid lines and check out quickly at self-service kiosks

Automotive Walmart, Target Collaborate With FedEx To Offer Autonomous Same-Day Delivery

FedEx is enabling autonomous delivery via robotic vehicles for the brick-and-mortar outposts of the big-box retailers, catering to rising consumer expectations for speedy service

Merchandising & Curation Target Expands Online Merch With Third-Party Vendor Marketplace

To stay afloat next to the likes of Amazon and Walmart, the big-box retailer is the latest to launch a third-party selling platform, which it will curate for higher quality and integrate into its existing site

?>