PSFK speaks with co-founders Mason Levey and Brad Warsh on the consumer-driven strategies behind the experiential wellness offshoot of a popular New York studio that answers demand for elevated at-home meditation

Here's how the video game industry is looking to the world of entertainment for inspiration, taking cues from streaming platforms and innovative technologies to present more accessible, engaging and immersive gaming experiences

Thanks to powerful technology, brands can now use a customer's profile to provide guided recommendations that they are more likely to buy, cutting down irrelevancy and reducing choice overwhelm

With the power of facial recognition AI software, bank NatWest allows its customers to open a bank account by snapping a picture

Leading gaming brands like Microsoft are creating an easy-access environment with concepts like cross-platform play and cloud-based streaming

PSFK speaks to the founder of the first company to integrate directly with liquor brand's sites, making it possible for consumers to buy online from the likes of Moët Hennessy, Clos19, Dom Perignon and more, while generating key data for targeted innovation

These brands are transforming online commerce with e-tailoring, which provides more accurate measurements that ensure that products fit to boost shopper confidence

Taking daily fashion trends and bringing them straight to the consumer, this store updates routinely according to real-time social media analyses

From innovation kitchens that collect consumer feedback in real time to giving guests control over their data sharing, food industry innovators are enhancing their service through new types of data collection and analytics

From Selfridges to Samsung, retailers are reinventing the physical channel with participatory activations like skate parks, community video gaming and more

PSFK tours next-generation primary care facility Forward and speaks to the chief medical officer for a glimpse into the tech-enabled future of on-demand, consumer-driven healthcare

PSFK speaks with CEO Paul Jacobson to learn more about the wellness company's customized at-home health kits and a recent tech-driven NYC pop-up experiential activation to offer an alternative education

In a digital age, leading retailers are rethinking the physical channel, driving engagement through immersive and interactive shopping journeys that give shoppers a reason to make the trip

Personalization takes on new meaning in today's skincare landscape, as brands like Neutragena and Elever marshal tactics like custom skin masks and 3D makeup printing