Tide

Loyalty & Membership Tide Launches 'Uber Of Dry Cleaning' Mobile Laundering Service

Procter & Gamble's Tide brand is moving beyond its leading laundry detergent products into direct-to-consumer services with the launch of its on-demand dry cleaning app and franchise

Advertising Tide Makes Stain Removal Infographic For The Messiest "Game Of Thrones" Season

The clothing detergent brands takes a look at one of the bloodiest seasons of HBO's hit show.

Design Self-Washing Shirt Ensures That Students Never Have To Do Laundry [Video]

Tide tries to save mothers across the country from their children's dirty laundry.

Retail Triple Pundit: Why Tide Detergent Is Going Toxin Free

Procter and Gamble to remove noxious substances from laundry cleansing agent after customer complaint.

Grocery, Convenience & Supermarket P&G's Notepad Grocery Bag Lets You Make Your List On The Outside

The Tide Smart Bag doubles as a shopping list and has been gaining popularity due to its versatility and eco-friendly emphasis.

Home Eric Ryan: Style And Substance - The Method Method [Video]

The founder of Method, describes how his company's strategic 'obsessions' helped construct a new space in a static market where they could insert their product--backed by a strong brand culture--and succeed.

Advertising A Moment Of Humanity: Proctor And Gamble's Response To Disaster

In response to the deadly EF5 multiple-vortex tornado that hit Joplin, Missouri, Proctor & Gamble launched disaster relief initiatives at the heart of the devastated city.

Advertising The Most Imaginative Social Good Campaigns

Forbes magazine has compiled a visual collection of the most imaginative csr initiatives.