Tokyo Coyote

Advertising PSFK's Future Of Health Report Now Available In Print

180 page report on trends at the intersection of health and technology is now available on Amazon for just $25.

Design QR Code Community Connection: Tokyo Coyote Responds To PSFK Future Of Health Report

Cultural objects receive QR code stickers that activate curated video testimonials for helping identify needs that exist in different parts of the world.

Innovation This Is Your Community: Tokyo Coyote Responds To PSFK Future Of Health Report

A retail space promotion designed to spread awareness of global health needs and to raise funds for developing outreach programs.

Technology Stickybits ID Badge System: Tokyo Coyote Responds To PSFK Future Of Health Report

In order to deliver accountability on the part of aid workers, the Stickybits ID Badge System keeps record of tasks workers perform, items distributed, and interactions conducted with other team members.

Advertising SMS Medicine Database: Tokyo Coyote Responds To PSFK Future Of Health Report

By leveraging existing medicinal databases, the SMS service enables users to text pill codes and specially tagged medicine barcode numbers to receive object information in their native tongue.

Design Recycled Cell Phone Initiative: Tokyo Coyote Responds To PSFK Future Of Health Report

To better assist with community reminders for checkups, scheduling visits to clinics and registering births, this program provides cell phones that generate daily prompts via a SMS service.

Innovation Augmented Reality Field Aid: Tokyo Coyote Responds To PSFK Future Of Health Report

Augmented Reality Field Aid provides users up-to-the-minute video and supplemental guides for identifying needs and approaching rudimentary health operations and procedures.

Work Mobile Clinic: Tokyo Coyote Responds To PSFK Future Of Health Report

Through inexpensive communications technologies, Mobile Clinic helps develop a health record database that can be securely transmitted to healthcare practitioners for assessment and available treatment recommendations.

Home PSFK Presents The Future Of Health: Creative Agencies Respond

PSFK challenged advertising and design agencies from around the world to react to the Future of Health report. They were tasked with developing concepts in the form of products, services or communications that addressed one or more of the needs set forth by UNICEF.