The festival showcased a 360 film that navigates themes of feminism and diversity through a new medium
The main character in the 'Emma Approved' series is hosting a real-life human rights campaign.
In the third week of our ten week series with IQ by Intel, we assess how multi-device consumption is changing the way content is created.
Marketing boss at lifestyle brand Rapha describes a cultural transmedia approach for building customer loyalty.
Toyota sponsors the transmedia campaign to give fans an enhanced viewing experience.
The rise of social media has meant Transmedia has to be baked into plans and thinking in a more sophisticated way. Brands need to work out how conversations and campaigns work together and apart and how synergies can be achieved between the two.
Required Reading: From the VCR to YouTube.
In anticipation of this week's event, Scott Walker shares some thoughts on transmedia, and gives a teaser of what the Salon's discussion might touch upon.
In anticipation of next week's PSFK SALON Los Angeles, the founder of DILEMMA offers his thoughts on transmedia.
Designer Richard Horton creates a mind-bending test for transmedia-fiction-awareness.