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Major media brands are producing augmented reality content that adds an interactive layer to their storytelling
June 15, 2018

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Susanne is City Innovations Manager at Philips Color Kinetics and is responsible for leading the research and strategy around the impact of programmable LED lighting elements to create safe, inviting and responsive urban environments. Her combined background in architecture, urban planning and human-computer interaction is comprised of research and design projects like the Digital Mile in Zaragoza and Urban Pixels, wireless LED pixels for ad-hoc media façades. LightBridge, her most recent project in honor of MIT’s 150th anniversary in Cambridge, Massachusetts, used new configurations of low-resolution displays and sensor-activated urban screens to showcase the potential of responsive infrastructures in future urban lighting plans. Seitinger earned her post-doc at the Fluid Interfaces Group at the MIT Media Lab.

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Adam is an entrepreneur. He is the chairman and CEO of Assembled Brands, a collection of fashion brands, and co-founder and chairman of General Assembly, a private school for professional development.

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