united kingdom

Consumer Goods Waitrose Customers Can Grocery Shop Completely Packaging-Free

The U.K. grocery chain's Unpacked program encourages shoppers to bring their own containers in an effort to curb single-use plastics, and customers are already big fans

Brand Activation & Immersion Mulberry Traveling Lights Activation Rewards Customers' Social Shares With Prizes

The British brand's holiday art display and vending machine will travel to its various stores this holiday season, prompting customers to share and hashtag their photos of the experience to unlock merchandise

Food & Beverage BrewDog Offers Customers All-Inclusive Trip On Its Craft Beer Airline

Taking in-flight beverages to the next level, the Scottish brand is offering fans a dedicated airline and opportunity to taste-test its craft beer, try exclusive altitude-sensitive brews, enjoy a four-night stay in Columbus, OH and more

Automotive Car Company Partners With Roadside Assistance Specialist To Maximize Post-Purchase Service

As part of its initiative to extend its consumer support, SsangYong will offer customers who buy a vehicle a year of free roadside assistance from brand ally Allianz Partners

Banks, Insurance & Financial Services How Human-Centered Designs Can Foster Relationships And Engage Consumers

From incorporating high-tech interactive displays to hosting networking and children's events, retailers are putting their efforts into creating welcoming store spaces that put human needs and desires first, working to optimize the IRL experience

Post Purchase Service & Support Navigation Service Gives Drivers A Simpler Way To Maneuver The Roads

What3words is partnering with leading automobile manufacturers Mercedes Benz and Land Rover to create a new navigation system involving a three-word address system that makes it easier for customers to get to their desired destinations

Analysis Brand Innovation Tracker: June

Analysis shows how brands in automotive, footwear & retail are perceived in terms of innovation (and that luxury might be dead)

Grocery, Convenience & Supermarket Waitrose Will Only Serve Coffee To Shoppers Who Bring Their Own Reusable Cups

The popular U.K. grocery chain, known for dispensing free coffee, will eliminate disposable cups later this year

Syndicated A Simple Idea Is Making People Rethink Food In Their Community

Two women who began turning disused space in a former mill town into free food plots have inspired a global movement of growers

Advertising McDonald's Presents Weather News As Menu Emojis

Digital billboards give live forecast updates as burgers and fries

Hotels, Hospitality & Travel Virgin Atlantic To Offer High Tea On Daytime Flights

The new menu will give passengers a slice of British culture while en route to their destination, in keeping with the airline's distinctive brand

Retail Bank Redesigns Stores With An Open Plan To 'Humanize' Financial Services

Nationwide Building Society debuted a new format for its retail spaces that welcomes the community

Banks, Insurance & Financial Services EasyJet's Banking Offshoot Aims To Make Investing More Accessible

The newly launched company from the founder of easyJet is offering an Innovative Finance ISA alongside other perks to everyday investors

Children BBC Made A Social Sharing App With Content For Kids

To distribute content for viewers under 13, BBC launched a kid-friendly app with short videos, emojis and GIFs for children to enjoy

?>