Meaningful rewards integrated into consumers' broader lifestyles are fostering loyalty and engagement with leading brands and their products, both in-store and online
Nuuly is URBN's clothing rental service for its brands Anthropologie, Urban Outfitters and Free People, taking cues from growing consumer interest in economy, sustainability and novelty in a move set to disrupt how customers experience mainstream apparel
From PSFK's Back-To-School Deck: Retail Trends report, here are two examples of how leading youth brands are using livestream platforms to combine the personal connection of offline retail with the convenience of ecommerce
In response to climbing consumer demand for apparel rental, Nuuly lets customers borrow six pieces per month from UO, Anthropologie, Free People and more
As Austin retains its status as retail innovator, PSFK highlights the top spots not to miss while in town for this year's SXSW festival
The coworking brand's London popup invites visitors to shop wares from the likes of Urban Outfitters, Debenhams and Amazon featured in its space, promoting discovery of its services as well as the LiketoKnow.it app
Online shoppers are able to pay off purchases in four interest-free installments with Afterpay, a transaction form that appeals to the clothing retailer's young, e-commerce-friendly millennial demographic
We examine the merchants and brands that are most effectively integrating mobile into their physical stores
Contextually-driven actions, empowered by mobile sensor tech, are reconditioning the phone into a contributive shopping companion
Spend an afternoon in Brooklyn checking out five shops for the fashionista and foodie
Explore trends from PSFK's 2015 Future of Retail Report in action along Broadway
PSFK’s Future of Retail Report 2015 looks at how physical retailers are using stores as hubs for community engagement.
Urban Outfitters starts selling MerFin that works for fun or fitness
How tying loyalty to community engagement can benefit customers, retailers and brands.