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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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John Kwant is the VP of City Solutions at Ford where he leads the company's global efforts to partner with municipalities to identify key urban mobility needs that will inform the development of new services. He works to create, pilot and implement new mobility solutions in cities worldwide.

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Susanne is City Innovations Manager at Philips Color Kinetics and is responsible for leading the research and strategy around the impact of programmable LED lighting elements to create safe, inviting and responsive urban environments. Her combined background in architecture, urban planning and human-computer interaction is comprised of research and design projects like the Digital Mile in Zaragoza and Urban Pixels, wireless LED pixels for ad-hoc media façades. LightBridge, her most recent project in honor of MIT’s 150th anniversary in Cambridge, Massachusetts, used new configurations of low-resolution displays and sensor-activated urban screens to showcase the potential of responsive infrastructures in future urban lighting plans. Seitinger earned her post-doc at the Fluid Interfaces Group at the MIT Media Lab.

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