USA

Brand Activation & Immersion Local Madison Stores Are Educating Customers With First-Ever CBD Festival

Two local stores are teaming up to host CBD Madison, an event that will educate visitors through expert panels, plenty of CBD vendors plus a special yoga class

Children Rockets of Awesome Debuts An Immersive, Discovery-Driven Kids Popup In NYC

Moving from online to a physical store, the clothing brand's experimental pop-up is a haven for kids who want something more from shopping

Banks, Insurance & Financial Services Mastercard's Culinary Venture Brings Top Global Restaurants To Foodies

Mastercard has taken three top restaurants from a variety of countries to give consumers an immersive global experience from home

Cafe & Restaurant For Their New Restaurant, Owners Re-Open Childhood Haunt

New eatery recreates eccentric style of an original restaurant that was originally 1,200 miles away

Analysis NYRIW Preview: How Home Cooking Trends Will Change Grocery & Restaurant Businesses

Ahead of hosting a site visit during New York Retail Innovation Week, where Morgenstern ambassadors will discuss the brand's unique approach to retail and customer experience, chef Nicholas Morgenstern chats with PSFK about evolving preferences in the ways consumers buy, cook and consume food

Delivery & Logistics Kroger Expands Household Delivery To More Shoppers With Instacart Partnership

The grocer is teaming up with the personal shopper service to expand same-day delivery nationwide, reaching 75 markets in a bid to offer more options to a wider consumer base

Hotels, Hospitality & Travel Hotel Offers Team Of Robot Butlers To Provide Guests With Personal Assistance

YOTELPAD Miami is bringing robotics to its lobbies and service stations to help customers with their luggage and provide personal attention in-room

Post Purchase Service & Support Singapore Airlines To Offer Passengers Wellbeing Meals And Exercises

For several of its long-haul U.S. flights, Singapore Airlines is offering an elevated travel experience that centers on improved wellness, integrating the evergreen healthy living trend into its service

Food & Beverage Visitors To Austin's Central Library Can Enjoy The Culinary Creations They Browse

Located inside the library, ELM Restaurant Group created a co-working café environment where patrons can eat and educate themselves about dishes from some of the world's best cookbooks

Shopper Marketing & Promotion DHL Is Offering New Yorkers Free Zero-Emission Rides

The delivery company's eco-friendly ride service is the result of its partnership with Formula E to promote e-mobility in big cities, accessible to users through the DHL Mobility Quest app

Shopper Education & Assistance Delta And Equinox Offer Workout Classes Aimed At Treating Jet Lag

To promote the airline's feature-rich Airbus A350 designed to reduce the negative effects of air travel, the brand is offering customers jet lag-suppressing classes with their boarding pass, optimizing customer comfort while also extending brand engagement

Brand Activation & Immersion Four Seasons' Event Series Brings Luxurious Hospitality To Consumers Around The World

The high-end hospitality brand created a series of immersive events and experiences called Pop Down that allow visitors around the world to understand the brand and its offerings through unique experiences and locations

Store Experience & Design Cafe-Laundromat Hybrid Offers Urbanites In-House Activities And Experiences

A specialty laundromat located in Williamsburg, Brooklyn gives customers a reason to go out to do laundry, offering curated events like mending workshops, art exhibitions, food, live entertainment, fashion and more

Store Experience & Design Nike's Concept Stores Use Customer-Driven Data To Inform Their Design

The athletic brand continues to lead retail innovation practices with its data-driven concept store model in Los Angeles, with buyer-purchasing patterns and app usage from its loyalty members informing bi-weekly merchandising