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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018
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Major media brands are producing augmented reality content that adds an interactive layer to their storytelling
June 15, 2018

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Expert

Joe Gebbia is a multi-disciplinary designer, creative entrepreneur, and global explorer. He is the co-founder and CPO of Airbnb, which began in 2008 out of the necessity to pay his rent. What started as three airbeds, a pop-tart breakfast, welcoming hosts and an insider’s guide to the city, is now a global phenomenon of hospitality, human connectivity and economic stimulation. With an eye for simplicity and an appreciation of craft, Gebbia leads the team in creating imminently marketable products. The results are cutting-edge yet useful tools that impact the user’s experience from the moment of online contact to the end of their physical stay.

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Amber Case is a research affiliate for the Berkman Klein Center for Internet and Society at Harvard University. She studies the interaction between humans and computers and how our relationship with information is changing the way cultures think, act and understand their worlds.

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Julius Marchwicki of Ford discusses how the Sync AppLink technology will allow drivers to connect seamlessly with their automobiles.

June 10, 2014
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PSFK CONFERENCE NYC, Steve Clayton talks about the drive at Microsoft to embrace what he calls ‘natural user interface’.

April 24, 2014
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