value

Hotels, Hospitality & Travel Hilton Luxury Hostel Brand Provides Travelers With Fashionable Yet Affordable Stays

The hospitality company's Motto brand is designed to appeal to younger travelers, offering them lower-cost and flexible accommodations in prime urban areas to compete with alternatives like Airbnb

Advertising Amazon Bests Google As The #1 Consumer Brand [Headlines]

Have Google Plus and privacy issues hurt the brand's image and reputation?

Technology Is Instagram Worth More Than The New York Times? [Headlines]

Mark Zuckerberg thought a two year old photo app with zero revenue was worth more than a world renown news outlet which pulls in nearly $500 million every year.

Luxury Louis Vuitton Named World's Most Valuable Fashion Brand [Headlines]

The brand is worth $25.9 billion, enabling LV to clench the honor of top brand for the 7th year in a row.

Advertising Nike Marketer Attacks Brands' Advertising Metrics [Headlines]

Stefan Olander urges brands to look at ROI as the value added to the consumer, not the click-through rate or 'like' count.

Retail Triple Pundit: Value Matters More Than 'Green'

A superior product and clear message sells better than doom-and-gloom marketing.

Luxury Seth Godin: Perceived Value Can Drive Action [Headlines]

"One of the most effective ways to get your ideas implemented is to charge a lot for them. It increases the perception of value and creates an impulse to execute so that the investment won't be wasted."

Apple Stock Takes A Dip As Steve Job Resigns [Headlines]

Apple shares drop by 3% with the announcement of Steve Job's departure from the company as CEO.

Hotels, Hospitality & Travel Airbnb Valued At $1.3bn After New Funding [Headlines]

3-year-old startup Airbnb has increased its value thanks to venture capital investment of $12m.

Design Monocolumn: How Do We Value Design?

Royal Institute of British Architects launches a report explaining that 'design is not some kind of luxury.'

Innovation frog design: Be Like Water

The design world seems to be drifting away from its heritage. More and more designers are becoming increasingly disconnected from the objects they design.

Work Imagined Developments Symbolize Revival in New Orleans [Pics]

Hypothetical Development Organization is dreaming up absurd uses of abandoned buildings to inspire urban renewal in New Orleans.

How To Sell A Banksy

How can you sell, for millions of pounds, an artwork otherwise done for free? Two filmmakers explore the politics and meaning behind the world of Banksy.

Design How To Make Money From Art: Make Art That Simply Takes Money

Conceptual artist Caleb Larsen shares thoughts on how to make money from normally valueless things.