Developer Ubisoft’s CEO wants to let viewers control TV show plots, like players do in a game.
ARAIG lets gamers hear and feel what's happening during play.
The interactive book uses augmented reality and the brand's Move technology to bring stories to life before your eyes.
Disney Pixar launches an interactive installation for kids in London to give a sneak peak into their latest game.
A new game concept for XBox and PSP 3 attempt to engage kids in the world of physics to make it more palatable for young audiences.
The gesture based technology finds the perfect use in the new XBox 360 Star Wars game launching soon.
Modern technology is being utilized to ensure the target market is surrounded by in-game advertisements.
The latest iteration of the Call of Duty franchise, 'Call of Duty: Elite,' combines the connective logic that powers Facebook with its popular game.
DJ Starpause uses handheld gaming gear to make chiptune music.