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January 16, 2019 | New York City
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Consumers increasingly value high-quality customer service and the ability to co-create their brand experiences with the companies themselves, which has led to brands implementing more immersive technologies to create more customized loyalty program experiences
August 15, 2018

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Aaron is the co-founder and CTO of VRSE, a virtual reality and spherical filmmaking production company creating original and immersive experiences. VRSE is an industry leader in short-form commercials, music videos, feature films, theatre, design photography and fine arts. They have been recognized with Emmys, Cannes Lions, Grand Prixes, Palm d’Ors, AICP, D&AD, One Show, ADC, Tony, Webby Awards and a Grammy. Aaron has a background in design, programming and media arts. He uses real world and community generated data to reflect on cultural trends and on the relationship between humans and the systems they create. Some of his prior work is on permeant display at the Museum of Modern Art in New York, the Victoria & Albert Museum in London and the Centre Pompidou in Paris. His work has been shown at international festivals including TED, Sundance, Tribeca Film Festival, Ars Electronica, SIGGRAPH, OFFF, the Japan Media Arts Festival, and more.

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John’s work is recognized for its “excellence, innovation and enhancement of the quality of life”. This work insists that capabilities critical to humans living in a digital world can come only from sufficient evolution of the human-machine interface (HMI). For more than two decades he has built digital systems incorporating dextrous input, bidirectionally-expressive graphical elements, an aesthetics of constant dynamism, and the basic computational acknowledgment of physical space. At Oblong Industries, he leads development of the g-speak software platform, which enables the construction of distributed, collaborative, gesturo-spatial systems. Among these is Mezzanine, a workplace solution whose multi-surface environment is ideally suited to hyper-visual collaboration among co-located and distributed teams. John holds a PhD from the MIT Media Lab. His foundational work there included innovations in optical and electronic holography, real-time computer graphics systems, large-scale interactive visualization techniques, and the I/O Bulb and Luminous Room systems. He brought these ideas to Hollywood, serving as science and technology advisor to films including Minority Report, Hulk, Aeon Flux, and Iron Man, before founding Oblong Industries to develop real-world versions for the commercial market.

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