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Related Insights

Children

Warby Parker For Kids Is Coming To NYC

january 30, 2018
Fashion & Apparel

Warby Parker Uses The New iPhone To Map Shoppers' Faces For A Better Eyeglass Fit

november 13, 2017
Advertising

Warby Parker CEO: Creating A Brand Experience Around The Solar Eclipse

august 22, 2017
Design

Warby Parker's Prescription Checker Lets Buyers Skip A Trip To The Eye Doctor

may 31, 2017
Work

Key Mantras For Leader-First Organizations

october 3, 2016
Hotels, Hospitality & Travel

Luggage Startup Designs The Ultimate Carry-On

april 4, 2016
Home

Meet the Perfume Fitting Kit That Comes to Your Home

may 5, 2015
Innovation

PSFK Conference 2015: Retail Tour Includes Nightclub-Simulating Mirror

april 21, 2015
Technology

Sensor Packed Eyewear Tracks Fatigue and Posture

january 28, 2015
Retail

Explore 3D-Printed Earphones and a Rotating Gallery Space in Chelsea [Retail Tour]

january 19, 2015
Editors Pick

Discover Retail Inspiration through Make-up, Yogurt, and Music in SoHo [PSFK Retail Tour]

january 19, 2015
Luxury

Beauty Store, Luxury Brand, and Cupcakerie Showcase Retail Trends In Midtown North [Retail Tour]

january 19, 2015
Advertising

Conceptualizing The Future Of IKEA, Starbucks, Sephora & More: Top Creative Agencies Activate Ideas From PSFK’s Future Of Retail Report

december 11, 2014
Design

Solidifying the Cross-Channel Retail Experience [Future of Retail]

november 21, 2014

Related Features

Event
PSFK Future of Retail 2019

Who Should Attend?

January 16, 2019 | New York City
Features
How Brands Are Cultivating Loyalty Among Modern Consumers
Consumers increasingly value high-quality customer service and the ability to co-create their brand experiences with the companies themselves, which has led to brands implementing more immersive technologies to create more customized loyalty program experiences
August 15, 2018

Related Video

Video
Neil Blumental, Warby Parker: Building A Brand Ethos Through Vulnerability

Neil Blumenthal, Co-Founder of Warby Parker, discusses why the company has been successful through giving.

June 10, 2014
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Luxury Is About Intimacy With A Brand

Customers want to connect with the people behind a premium product or brand so they can understand the product better, argues Adam Pritzker of Assembled Brands

August 17, 2018

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Related News

[Insight] Transparent operations and minimal marketing are hallmarks of the new American retailers

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Expert Quotes

“Since these founders are usually Millennials them­selves, DTC companies speak the mother tongue–Instagram, experiential market­ing, brands as lifestyles.”

Kartik Hosanagar. Professor of digital business, Wharton
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The New Customer Experience
shared, analyzed and explained.
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