Wellness

Interview Why SoulCycle Is Inviting Its Customers On Luxury Vacations

PSFK catches up with Black Tomato co-founder Tom Marchant and SoulCycle CEO Melanie Whelan to explore extending the brand-consumer connection through unique travel experiences

Case Study This Groundbreaking Startup Plans To Build A Garden In Every Back Yard

With a growing consumer interest in wellness, sustainability and coaching startups, Avalow is poised to become a major name in home gardening

Cafe & Restaurant This Cocktail Brand Might Make The World's Most Spiritual Drink

On-demand beverage brand The Grand Bevy just introduced a program that claims to balance participants' chakras

Brand Activation & Immersion Cuvée Offers Community Wellness Retreats For Travelers Who Want A Reset

Luxury hospitality brand Cuvée is turning four of its properties into wellness getaways in 2020, catering to likeminded visitors

Automotive United Airlines Unveils A New App That Could End Jet Lag Forever

In a partnership with Timeshifter, United Airlines is stopping jet lag before it starts by helping users sleep and wake up on schedule

Beauty This Clean Beauty Brand's Hotline Gives Customers Advice Over Text

Versed, a clean skincare brand, now lets its shoppers text its employees with questions about its products and how to use them

Innovation Wellness Startup Beddr Partners With Businesses To Offer Employees Better Sleep

Beddr, a sleep monitor startup that launched last year, is now offering its devices to employers in the latest work-focused wellness deal

Fitness & Sport JFK Airport's TWA Hotel Is Now Home To The World's Biggest Hotel Gym

Emerging out of the hotel's continued evolution is the TWA Fitness Center, creating a new fitness experience for guests and visitors alike

Design Inside The Booth That Turns The Office Into A Meditation Studio

In a collaboration between booth brand ROOM and meditation app Calm, a new product allows workers to practice mindfulness in the office

Post Purchase Service & Support PSFK Research Paper Launch: Exploring The Future Of Camping

How outdoor retailers are adapting their services to better meet the needs of today’s diverse explorers and outdoor enthusiasts

Food & Beverage Ocean Spray On Launching Incubator Brand Atoka To Satisfy Health & Wellness-Focused Consumers

Quenching insatiable millennial and Gen-Z- thirst for wellness-promoting options, the food & bev co-op is debuting the first brand incubated in its Lighthouse program, offering a line of plant-based drink blends designed to revamp its image

Hotels, Hospitality & Travel Four Seasons Unveils A New Wellness-Centric Retreat On Lanai

By partnering with wellness brand Sensei, the new Four Seasons hotel meshes hospitality with self-care, reinventing the hotel experience

Analysis Alternative Wellness Isn't Just For Millennials—Here's How Cannabis Brands Are Catering To Boomers

Innovative brands are making alternative wellness available to all, and even designing special tools and offers for ailments specific to older consumers

Baby Boomers Boomer Consumers Are Transforming Their Diets With The Help Of Brands Like Danone

Not only do today's older consumers have particular nutritional needs—they also are demanding healthier options, and new offers from health-focused food and beverage companies are answering their request