Analysis Interview: How A DTC Personal Care Brand Customizes The Future Of Men's Beauty

PSFK speaks to the founders of men's beauty retailer Hawthorne to understand the strategy behind a consumer-centric brand designing personal care experiences that appeal to male consumers

Advertising How To Create Engaging Brand Stories Using The Power of Scent

Scent can be evocative, alluring or even repulsive—and now constitutes a tactic brands are employing in their services as well as in complementing promotional stories about the company

Cafe & Restaurant Cafe Encourages Visitors To Snap Photos Of Interior Made From Debris

The dramatic interior of .jpg coffee bar in Guangzhou, China transports visitors to a darkened minimalist, nest-like space

Automotive Super 8 Hotels Debuts Concept Car Inspired By Redesigned Guest Rooms

The first ever concept car from a hotel chain aims to be ultimate road trip companion

Design This Chair Is Sold As Raw Materials For You To Build Yourself

Home improvement retailer Hornbach teamed up with designer Sigurd Larsen to create a product that teaches customers how to build their own furniture

Syndicated Japanese Company Plans To Build A Sustainable 70-Story Skyscraper Out Of Wood

The $5.6 billion cost of the 70-story W350 Project is expected to be twice that of a conventional building

Retail Sustainable Brewery Feeds A Fish Farm With Its Waste

A brewery teamed up with a fish farm to recycle their old water and grain to

Home Cardboard Furniture Offers Easy Assembly For Sleep, Work And Lounge

Practical, sturdy and stylish cardboard furniture from Australia's Karton gets a showroom in Brooklyn

Automotive This Wooden Motorcycle Is Made To Run On Algae Oil

Ritsert Mans and Peter Mooji teamed up to make a sustainable motorcycle that uses algae oil for fuel

Food & Beverage Device Turns Any Piece Of Wood Into A Set Of Custom Chopsticks

This device invented by John Economaki allows anyone to make their own ideal pair and customize them to their liking

Design Hack IKEA Furniture To Customize It For Your Space

Plykea crafts fronts and worktops for a bespoke kitchen look

Hotels, Hospitality & Travel Citroen's Customized Vans Are Mobile Bicycle Workshops

A Type H and a New Dispatch have been created with help from Le Coq Sportif

Design Redesigned Burial Urns Give Mourners A Tactile Way To Say Goodbye

Lisa Merk wants funeral ceremonies to be environmentally friendly and comforting with pebble shaped urns attendees can hold on to

Hotels, Hospitality & Travel Small Alpine Hotel Delivers A Completely Unique Experience In Each Room

For this luxury hotel, notable architects harness their visions into different suites