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January 16, 2019 | New York City
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Consumers increasingly value high-quality customer service and the ability to co-create their brand experiences with the companies themselves, which has led to brands implementing more immersive technologies to create more customized loyalty program experiences
August 15, 2018

Recommended Experts

Expert

Ed Bakos is the managing director of design studio Champalimaud. Ed's extensive luxury hospitality and restaurant experience, spanning 26 years, has positioned him as a leader in the design industry. His past projects have included the first W Hotel, the Belvedere Hotel in Mykonos and the Cosmopolitan Resort and Casino in Las Vegas.

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Winka Dubbeldam is the president of Archi-Tectonics and a Practice Professor and the Director of the Post-Professional Program at the University of Pennsylvania in Philadelphia. At Archi-Tectonics her work analyzes the use of digital design, hybrid materials and smart building systems to develop a new design language and space formation. Her work has expanded into retail, residential, and improving cities at scale, with special emphasis on embedding principles of sustainability into all aspects of architectural design.

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Customers want to connect with the people behind a premium product or brand so they can understand the product better, argues Adam Pritzker of Assembled Brands

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Jordan Schneck explains the intuitive strategy that launched the famous Impossible Burger

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