WPP

Advertising 13 Stories You Need To Know Today

Tesla recalls Model S cars, LA to ban plastic grocery bags and Coca-Cola refuses new nutrition labelling scheme.

Design 10 Stories You Need To Know Today

Designers of the 2022 FIFA Stadium decided, Twitter data to be used for market analytics and Google competes with Adobe.

Technology WPP CEO Unconvinced Of Facebook's Potential As An Advertising Medium [Headlines]

Sir Martin Sorrell, head of the advertising holding group that accounts for 5% of the social network's global revenues, doesn't see opportunity beyond branding on the platform.

Luxury BA Ad 'Underlines Power Of Social Media' [Headlines]

British Airways will launch their biggest advertising campaign for a decade on Facebook rather than traditional media.

Advertising WPP Chief Sir Martin Sorrell Has 'Fundamental' Doubts Over Whether Facebook Can Carry Adverts [Headlines]

The CEO of the world's biggest advertising group has expressed doubt about advertising via social interaction.

Luxury Warning: Three More Years Of Recession Ahead [Headlines]

Chief executive of advertising giant WPP, Sir Martin Sorrell says the West will continue to see a recession for the next three years.

Analysis Martin Sorrell: Data Analysis Is Power [Headlines]

“People used to say that information is power but that’s no longer the case. It’s analysis of the data, use of the data, digging into it – that is the power. You get so much of the stuff and everyone has access to it."

Media Buying Network Group M Slashes UK Ad Forecast [Headlines]

Group M, part of Sir Martin Sorrell's WPP, cuts growth forecast for UK ad spend in 2011 from 3.6% to just 1.5% year on year.

Design WPP And Vice Form 'Unholy Alliance'

A partnership involving Vice Media, WPP, The Raine Group, William Morris Endeavor and MTV's founder may set the stage for the youth media brand's global expansion - and indicate what the future of branded content entails.

Technology WPP's Martin Sorrell On Social Media In Large Agencies

Thomas Crampton, Ogilvy's Director of Digital Influence, interviews WPP's CEO on the integration of social media in "legacy agencies."

Work George Parker: Deja Vu… All Over Again!

George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.

Home George Parker: The World’s Second Oldest Profession.

George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.

Advertising George Parker: Be Bad… Be Great… Be Rich… Be a God… Be Steve Jobs!

George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.

Advertising George Parker: Media Isn’t Advertising, Even Though the Media Thinks It Is. .

George Parker is the perpetrator of adscam.typepad.com. Every Tuesday he shares his opinions on the advertising world with PSFK.