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Consumers increasingly value high-quality customer service and the ability to co-create their brand experiences with the companies themselves, which has led to brands implementing more immersive technologies to create more customized loyalty program experiences
August 15, 2018
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Aaron is a founding partner of Undercurrent, a leading digital agency that advises global brands and complex organizations on their future in an increasingly technophilic world. In addition to consulting, Aaron is the author of Game Frame, a book that explores the intersection of game mechanics and everyday life.
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Adam is an entrepreneur. He is the chairman and CEO of Assembled Brands, a collection of fashion brands, and co-founder and chairman of General Assembly, a private school for professional development.
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