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Quick reads on the latest trends

• Analysis Lessons In Creating Loyalty Through Elevated Merchandising, Sustainability and Convenience

  The supermarket has been more or less immune to the often repeated calls predicting the death of the physical store but all of that changed over the past 18 months when quarantine prompted a majority of shoppers to experiment with buying their groceries online. Suddenly, consumers who never would have considered digital options for their […]

• Case Study Gorillas 10 Minute Bicycle Deliver Service Wheels Out Beyond Europe

  Grocery orders placed within startup's app are fulfilled for a fee and delivered rapidly thanks to micro fulfillment centers located within each serviced neighborhood.

• Case Study Supermarket Chain Asda Trials Package Free Sustainable Store

  UK grocery store will offer refill stations, produce lines sold loose and unwrapped, an area for local vendors and "comprehensive" recycling. 

• Case Study Kroger Launches Accelerator Program To Boost Fresh And Local Suppliers

  Grocer's incubator identifies fresh food producers that can expand their local and regional offerings across the country.

• Analysis High-Touch Digital Purchase Journeys: Instilling Trust & Confidence Through 1:1 Expertise & Immersive Experience

  Digital shoppers are savvy and sophisticated. Whether shopping entirely online or browsing prior to visiting a store, consumers are using an expanded range of digital channels and tools to discover, research and buy products. Brand websites are often only one stop in a customer’s shopping journey as they turn to social media and other sources […]

• Case Study Yeti Customers can Visualize 50 Products IRL with Web-Based AR

  Outdoor gear brand’s immersive 3D product experience allows customers to place more than 50 virtual products in real-world spaces

• Analysis How The Hospitality Industry Is Catering To Post-Covid Consumer Values

  After a prolonged period of uncertainty, the gradual reopening of cities and borders coupled with greater feelings of comfort and safety has spurred consumers to reclaim lost vacations and explore new travel opportunities. With travel once again on the rise, the entire industry is finding its footing, albeit in a slightly altered landscape. The biggest […]

• Analysis Store Associate Apparel as Brand & Personal Expression

  How brands and retailers are using uniforms to more deeply connect with employees, customers and causes.

• Analysis What We Can Learn from How Innovative Grocers Support Their Shoppers and Communities

  From physical and mental health to sustainable lifestyle choices, personal, family and community well-being is a guiding force for consumers today, informing their preferred brands and ultimately driving purchase decisions. While growing awareness of the connection between well-being and food choices has shifted consumer interest towards more nutritional grocery options, a lack of accessibility, affordability […]